Episode 29

full
Published on:

11th Feb 2025

The Hidden Flaws in Event Networking—and How to Fix Them with Baily Hancock

Ever wonder why those "networking opportunities" at events often feel more awkward than authentic? In this enlightening conversation with professional friend-maker Baily Hancock, we uncover why traditional event networking falls short—and how to transform those moments into genuine connections that last.

You'll discover:

  • Why the standard "cocktail hour networking" model fails most participants (especially introverts and neurodivergent attendees)
  • How to create "containers of connection" that make relationship-building natural and comfortable
  • The power of "seeking the overlap" and why it's the secret sauce to meaningful connections
  • Practical strategies to empower natural connectors at your events
  • A revolutionary approach to pre-event and post-event engagement that actually works

Bailey shares her fascinating framework of "circles of connection" and reveals why most events are missing crucial opportunities to facilitate authentic relationships. Whether you're an event organizer or participant, you'll gain actionable insights to transform networking from an awkward obligation into an enriching experience.

Don't miss Bailey's brilliant suggestion for why we should stop using the term "attendees" and what to say instead. It's a small shift that creates a big mindset change.

This conversation is packed with "aha moments" that will forever change how you think about event networking. Plus, we end with an improvisational musical interpretation of the key themes that you won't want to miss!

Listen in and discover how to create the kind of meaningful connections that make events truly unforgettable.

Find Baily: https://bailyhancock.com/

https://www.linkedin.com/in/bailyhancock/




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About the Podcast

The Event Innovator Show with Phil Mershon
Innovative Strategies for Launching and Transforming Events
The Event Innovator Show is your go-to podcast for fresh ideas and breakthrough strategies in the event industry. Whether you're launching your first event or looking to reignite the impact of an established one, join host Phil Mershon—event strategist, coach, and author of Unforgettable: The Art and Science of Creating Memorable Experiences—as he interviews leading event creators and innovators. Each episode uncovers the secrets behind successful events, exploring everything from cutting-edge technology to creative content and unique venue ideas. Tune in weekly to discover the tools and inspiration you need to elevate your events and leave a lasting impression on your audience.

About your host

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Phil Mershon